€100M+
AI Growth Engineer · Lisbon

Scale your growth
without scaling your team.

The full growth function — strategy, copy, design, AI engineering — run by one senior operator. For founders building toward their first €1M ARR, and CMOs scaling B2B SaaS past it.

€100M+
Client revenue
attributed
60+
Products
operated on
€0→€1M
ARR built
in 24 months
7+
Years
operating
Send me a task → Book a 30-min call
Open to · Fractional · Full-time · Founding Marketer · Head of Growth Geography · EU · UK · US · Remote EU work permit · Yes
Selected partners Names under NDA
on request

Built before AI made it easier.

Seven years operating across digital education, B2B SaaS, online coaching, and consumer products. An operator who learned the work by doing it in the field — not from Reels and internet marketing books.

Valerii Gavrilov
AI Growth Engineer · Lisbon

Based in Lisbon. Operating across EU, UK, US. Previously Founding Marketer at Octo Funnels (formerly Meta Funnels) — built the entire growth function as the first marketing hire and scaled the company from €0 to €1M ARR in under 24 months as the sole growth operator.

Before that, three years as an independent growth consultant across 30+ digital products. Now building growth systems for B2B SaaS and EdTech companies moving toward their first €1M ARR or scaling beyond it — strategy, copy, design, and AI engineering, all in one role.

valeriygavrilov@protonmail.com
·
LinkedIn
·
WhatsApp

Two stages. One operator.

I work at two clear stages of growth — both with the same operating system, but very different pressure points. The "no marketing team yet" stage, and the "AI without inflating headcount" stage. Pick the one that sounds like you.

01
€0 → €1M ARR
Zero to one
Founders building toward their first million.

The "no marketing team yet" stage. You have product, traction, and a clear hypothesis on who buys — but acquisition is one founder doing everything between investor meetings. I plug in as the first growth operator, build the funnel, ship the first €100K MRR — then help you hire the in-house team that takes it forward.

See Case 02 · Octo Funnels (formerly Meta Funnels) →
02
€1M → €10M ARR
One to ten
CMOs scaling B2B SaaS past their first million.

The "AI without inflating headcount" stage. You have a team, channels, and process — but the board froze hiring and you need to grow anyway. I plug in as fractional growth lead, install AI systems that compound your existing performance — without growing the org chart.

See Case 01 · Erschaffe dich neu →

Four roles. One operator.

Growth used to take a team of four — strategist, copywriter, designer, automation engineer. AI made it one role, if the operator has real track record in each layer. AI doesn't fix mediocrity. It amplifies what's already there.

01Strategy
02Copy
03Design
04AI Engineering
Output
Growth system
that compounds
[ Role 01 ] 01
Strategy

Most growth strategists can't ship. They write decks and hand them off — and watch execution drift away from the plan. With AI, they write more decks, faster.

I built funnels that generated €100M+ in client revenue across 60+ products. I know what survives contact with a real ad account, a real buyer, a real conversion path. That's the input AI amplifies.

[ Role 02 ] 02
Copy

Most copywriters write what sounds good. AI lets them write what sounds good at scale. The page reads beautifully — and doesn't convert.

I've written, tested, and shipped copy across €350K+ in cold paid traffic. I know which sentence loses the visitor on scroll three. That's what gets amplified.

[ Role 03 ] 03
Design

Most designers make posters — beautiful images that walk away from the conversion question. With AI, more posters, faster. Gorgeous and inert.

I art-direct from the conversion brief, not from the moodboard. Which frame earns the next click. Which one loses the reader on first impression.

[ Role 04 ] 04
AI Engineering

Most automation engineers build pipelines and walk away from what should flow through them. With AI, they ship more pipelines — around funnels that don't sell.

I build automation the funnel needs — not automation for its own sake. Which step is worth automating. Which one is a copy problem disguised as workflow.

[ 05 / Track record ] 3 cases · ordered by signal

The work and the numbers.

Erschaffe / EU
← 2026
Exit
2025
Octo Funnels (formerly Meta Funnels)
2022
Independent
2019
2025 — 2026 · Coaching · DACH
2× / 3×
Revenue per visitor.
Lead quality.
Erschaffe dich neu
Performance Marketer · DACH

DACH coaching company with international audience. Strategic partner to the CMO on growth and AI — full ownership from concept to execution across funnels, ads, copy, landing pages, email, and social. Integrated AI workflows for personalization, efficiency, and conversion across the entire customer journey.

[ Key numbers ]
2× revenue / visitor on new landing architecture
3× lead quality measured by sales acceptance & close rate
AI workflows live personalization · automation · conversion
Meta Ads Google Ads Claude Code n8n AI personalization
2022 — 2025 · B2B SaaS
€0→€1M
ARR
In under 24 months
as the first marketing hire.
Octo Funnels (formerly Meta Funnels)
Founding Marketer · Head of Growth

B2B SaaS platform serving the digital education and coaching market — AI-powered funnel builder. First marketing hire, sole growth operator from launch through €1M ARR. End-to-end ownership: paid media, content, lifecycle, onboarding, conversion. Transitioned out of operations Nov 2025; platform remains active.

[ Key numbers ]
€0 → €1M ARR in 24 months · sole growth operator
100+ customers paying SaaS customers acquired & retained
€100M+ customer revenue from funnels on platform
Meta Ads Google Ads n8n Make Claude Code Custom AI agents
2019 — 2022 · Education + Consumer
30+
products
Fractional growth lead
across digital businesses.
Independent Practice
Growth Consultant · Self-Employed

Independent growth practice serving digital education, online coaching, and consumer products. Focus on funnel strategy, product launches, and revenue scaling through paid acquisition and conversion optimization. Multiple clients continued scaling independently after engagement handover.

[ Key numbers ]
€150K → €500K+ MRR B2C ed-tech · continued to €750K+ post-handover
€150K → €370K+ MRR stagnant funnel rebuilt · no change in paid spend
30× ROAS Meta Ads campaign · €1.2K → €41K
€1.1M revenue from under €350K in cold paid traffic
7-figure launches multiple · positioning to execution
Meta Ads Google Ads Custom LPs Email · CRM GA · GTM
[ 06 / Stack ] production tools · wired into client systems

The production stack.

Same toolkit, used in production every day. Not a list of brands I've heard of — these are tools wired into client stacks running revenue right now.

stack/build.yaml
# Code & build
› primary: Claude Code
› rapid_proto: Lovable, v0

claude-opus-4.7sonnet-4.6
n8nmakezapier
› // production-deployed pipelines
stack/acquisition.yaml
# Performance & analytics
› paid_channels:
  meta_adsgoogle_adslinkedin_ads

› measurement:
  ga4gtmserver_side

› // €350K+ tested cold traffic
stack/ai-content.yaml
# AI-native content production
› video:
  klingrunwayhiggsfield
  heygen

› image:
  midjourneygpt_image
  nano_banana
stack/workflows.yaml
# Production AI agents
› lead_qualification: "live"
› copy_variants: "live"
› reporting_agents: "live"
› personalization: "live"

› // shipping revenue, not slides
[ 07 / Process ] operating system · from analysis to profit

Map the system. Find growth points. Execute.

I don't start with ideas. I start with the current reality of the business: processes, funnel, channels, team, data, and constraints. Then I map the growth points most likely to move profit, conversion, and efficiency. Tasks are prioritized by impact, speed, and team capacity. Execution happens step by step or in parallel — wherever results can appear fastest, while preserving brand voice, company values, and customer experience.

01
Analyze

I unpack how the growth system works today — acquisition, funnel, CRM, content, analytics, team, AI workflows, and manual work. The goal is to see the real constraints behind the symptoms.

02
Map

I build a map of growth levers: where leads are lost, where conversion drops, which processes AI can strengthen, which messages miss the audience, and which channels are underused. The focus is revenue impact, not interesting activity.

03
Prioritize

I rank tasks by profit impact, implementation complexity, and speed to signal. The first moves are the ones that create the most leverage with the least operational drag on the team.

04
Implement

Execution can run sequentially or in parallel: copy, landing pages, AI workflows, ad hypotheses, CRM logic, analytics, and processes. We keep the brand voice and values intact while removing what blocks growth.

[ 08 / Verticals ] core focus · adjacent fits · clear filter

Core, adjacent, and never.

My main focus is B2B SaaS and EdTech — that's where the methodology, the data, and the track record are densest. But the model travels: if the buyer journey looks like B2B SaaS, I selectively take it on. And there's a clear list of categories I never work with.

[ Core focus ]
Where I live.
  • B2B SaaS — across the full €0–€20M ARR range
  • EdTech & online education — course businesses, online schools, coaching platforms
[ Adjacent ]
Selectively take on.
  • B2B SaaS in adjacent verticals — retail-tech, fintech, dev-tools, martech
  • Consumer apps & AI startups — when acquisition is paid + content + funnel
  • High-ticket coaching — premium B2C with €5K+ AOV
[ Not a fit ]
Will not take on.
  • Web3 · crypto · NFT projects
  • Gambling · betting · adult content
  • Pure enterprise sales (no growth motion)

Field reports from the room.

Selected feedback from a recent Performance Marketing engagement at Erschaffe dich neu (DACH coaching, B2C). A formal LinkedIn recommendation from the CMO — plus raw WhatsApp moments from the team while the funnel was live.

LinkedIn recommendation · Apr 15, 2026
Maximilian managed Valerii directly
His AI knowledge is far ahead of most marketers.
I can highly recommend him for landing-page creation — especially sales pages.
Original LinkedIn recommendation from Maximilian Häusner, CMO at Erschaffe dich neu
Original LinkedIn recommendation · click to enlarge
MH
Maximilian Häusner
CMO · Erschaffe dich neu
Team lead · Marketing, Content, PPC
WhatsApp · Apr 2026
Numbers redacted · NDA
MQL → close rate 3× higher than the old page. Revenue per visitor doubled.

Conversion at ~NDA%, but on cash: 2× booked revenue and closed cash per visitor (€NDA BR, €NDA CC). MQL→close 3× higher than the old page (NDA%).

Valerii built this page. It went live everywhere today.

Original WhatsApp message reporting 2× revenue per visitor and 3× MQL-to-close rate after the new landing page went live
Original WhatsApp · numbers masked
Team Lead
Erschaffe dich neu · 16:38
🙏 🔥 ❤️ ×5
WhatsApp · Apr 2026
Translated from German
We improved funnel conversion. For him there was never a "that's not possible."

Valerii showed a lot of initiative and delivered projects fast — but also put himself into the target audience to write strong copy. With his way of building pages, we were able to improve funnel conversion.

With his strong AI skills he could implement every one of our wishes on the landing page.

Original WhatsApp message from the marketing team about improved funnel conversion and AI-powered landing page execution
Original WhatsApp · German
Marketing Team
Erschaffe dich neu · 17:20
WhatsApp · Dec 2025
Right after launch
Lead came in through your new funnel. 🔥🔥
Original WhatsApp message from Sales reporting a lead coming in through the new funnel
Original WhatsApp · German
Sales
Erschaffe dich neu · 21:40
🔥 🎉 ×3

Questions clients ask.

Short, direct answers to questions that come up before every engagement. If your question isn't here — send a task instead.

Do you take equity-only deals?

No. Cash or cash plus equity. Equity-only deals consume time that should go to paying clients and rarely close at terms that work for either side.

What is included in Proof on Demand?

One concrete task delivered as one working artifact in 24 hours — a copy variant, a funnel step, an automation skeleton, an ad headline. Not an audit, not a strategy deck. By invitation only: I select the companies I want to work with.

What is the minimum engagement length?

3 months minimum for Fractional. 90 days for Growth System Build. 1 month for Advisory. Shorter than that and there's no time for AI systems to compound or for funnel changes to show real signal.

Do you work outside SaaS and EdTech?

Occasionally — for consumer apps, AI startups, and high-ticket coaching. Never: Web3, crypto, gambling, adult. If acquisition is paid plus content plus funnel, I can work with it.

Are you available for full-time roles?

Yes, for the right role. Founding Marketer, Head of Growth, Head of Marketing, or AI Growth Lead. Remote from Lisbon, or hybrid in the EU and UK. Full EU work permit.
FINAL FILTER · BY INVITATION

Enough big claims.
Send me a real task.

And yes, I know you're tired of loud promises. Every second person says they're an expert in automation, growth, AI, and everything else. Then they turn out to be empty noise — and you lose time, money, and end up explaining the same thing over and over again.

So instead of words, I offer action. Tell me briefly about your company and send me one real task from your project. If I like what you're building, I'll do that task for free so you can see the difference from other candidates for this role.

Send me a task → Book a 30-min call